Business boycotted for ideological reasons

Western Herald - news









Though it is easy to grow tired of today’s divided times, one positive thing that has grown from it is the wealth of avenues there are to stand up for what you believe in.











From marches, to rallies, to sit ins, there are a variety of ways to do this. But recently, the popularity of business boycotts has grown.  






Business boycotts are a form of protesting with your wallet, or choosing not to financially support a business due to their platforms or stances on ideological issues.





The surge in popularity could be connected to the partisan country we’re currently living in, as many boycotts are occurring because of political ideologies, specifically surrounding President Donald Trump.





Trump’s supporters are boycotting stores like Starbucks and Nordstrom, while anti-Trump activists are boycotting Macy’s and L.L.Bean who made a controversial donations to Trump’s campaign.





Nordstrom recently experienced some success after being under fire from the commander-in-chief himself, who tweeted against the company after Nordstrom dropped Ivanka Trump clothing from its stores and website.





While Ivanka’s line was dropped due to sales, not politics, the brand was condemned by Trump’s supporters. While Nordstrom’s stock briefly dipped, it eventually jumped more than seven percent, as shoppers opposed to Mr. Trump went out and supported the department store.





Social media has contributed heavily to the popularity of these campaigns in support or against particular businesses, specifically the “#GrabYourWallet” campaign, which was created in October 2016 by Shannon Coulter and Sue Atencio, the week the videos of Mr. Trump making lewd remarks against women were released, according to the Grab Your Wallet website.





What started as a hashtag is now a website with an extensive list of companies, complete with the degree of their support for Trump related businesses endeavors and products. The website is consistently updated, and removes ...


Read more